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80% of internet users own a smartphone
- There’s no way we can deny this! Smartphones have become so essential in our lives for social networking, calendars, checking balances, messaging, and the list goes on and on!
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Over 50% of smartphone users grab their smartphone immediately after waking up
- Really? Did you think it was only you? Well, bad news! Many others like to do that same thing. We usually wake up thinking “what did I miss in the last 8-hour period?”, and we have a need to be updated instantaneously!
Sources: https://www.impactbnd.com/blog/mobile-marketing-statistics-for-2016